Revenue Leak Score · 3 minutes · free

Find out where your business is leaking revenue.

Six honest questions. Three minutes. Free. You'll get your score, a breakdown of your three biggest leaks, and exactly what to do next.

3 minutes · free · no credit card

What a missed call actually costs you

A missed call costs you the job, not the call. The arithmetic is one line: the calls you miss in a month, times the share of them you would have won, times your average ticket. Everything else is detail.

Most owners guess at the first number. You don't have to. Google Business Profile records how many people called your listing and when, and it marks the ones that went unanswered, so you can pull your own call data out of your profile instead of estimating it.

Use your own average ticket for the third number. You know it better than any published average does. A groomer and a roofer with the same missed-call count are staring at two completely different holes.

The share you would have won is the one honest guess in the formula. Pick a number you believe and then use the same one every month, so the trend means something even if the estimate is rough.

Why the calls go missing

Nobody misses calls on purpose. They go missing because you were under a sink, on a mower, on a ladder, driving between stops, or standing in front of another customer. The call arrives during the work. That is the only time it can arrive.

And a homeowner with a problem keeps dialing until somebody picks up. The first company that answers gets the appointment. The rest of the list never gets called.

What closes the hole

An automatic text back. The call rings out, and in under a minute the caller gets a message saying you are on a job and asking what they need. The conversation moves to text, where you can answer it between stops instead of losing it. Consent is captured at the form and every message carries an opt-out, which is what the federal rule on business texting requires. That rule counts a text as a call, and it counts the word stop, sent back in reply, as the customer revoking consent.

Reviews close a second hole the same way. Asked automatically after the job instead of whenever you remember, and asked of every customer rather than the ones you expect to say something nice.

What the Revenue Leak Score measures

Six questions, one per hole: how calls get answered when you are working, how fast a new lead hears back, whether your website tells a searcher what you do and where, whether your Google Business Profile is complete enough to show up, how reviews get asked for, and where leads land once they arrive. The score is out of 100 and the breakdown names your three biggest leaks in order.

It is free, it takes about three minutes, and the number is yours whether or not you ever talk to us. If you want the whole thing built and run for you afterward, that is $297 a month, flat.

The phone is one hole. If you want the other half of the arithmetic, what an hour of your own work actually pays after every unbilled hour is counted, that is the Real Rate Check. Six numbers off last month, and it is the one most owners have never run.

Watch the leaks instead of reading about them

The same holes this score measures, walked through on camera. The first one takes all four end to end; the other two are a minute each.

Common Leaks That Cost You Jobs

Four places a job quietly falls off between the search and the signed invoice, and what a working setup looks like at each one.

Most Contractor Websites Are Missing These 2 Lead Catchers

A phone call takes effort. A quote form asks almost nothing. Traffic with no calls usually means the site only ever offered the hard one.

Leads Aren't Ghosting You. They Forgot. Here's the Fix.

The quote you sent did not get turned down. It got buried under a busy week, and one follow-up text is usually enough to bring it back.

Jacob builds these live on camera most days →